Creators were told not to disclose payment, screenshots allege.

Kimi K3.1 Pro ranked fourth on Artificial Analysis’s index 23 October, behind 3 American models.

Screenshots say creators submit drafts for approval, drop paid-partnership labels, and pitch Kimi as open-source Opus 5.5 at one-fifth the price.

The document has not been independently authenticated, and the commentator who posted it says he refused the terms.

No one has said whether Moonshot wrote the brief or whether any creator followed it.

How each outlet framed it
Pekingnology leans critical
reports the Kimi promotion allegations: drafts pre-approved, no paid-partnership label, and talking points pitching it as a cheaper open-source Claude Opus 5.5 rival

Sources: Pekingnology