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As electric aspirations fade, Porsche sells its stake in Bugatti

1 article · 1 day · importance 2

After 28 years under VW Group, Bugatti is going to a consortium anchored in Abu Dhabi — and Porsche is cashing out because the electric-hypercar thesis hasn't paid off. Lead with the retreat from EV luxury, not the deal mechanics. The structural story: European carmakers are quietly selling prestige assets to Gulf capital as the EV transition slows and Chinese competition tightens. Who owns the next century of car brands is shifting eastward.

Articles · 1

  1. Porsche Exits Bugatti on EV Failure Ars Technica