ChinaAlibaba sold nearly 100,000 AI monthly passes at one fen each.

In China, only 9.8% of AI users pay, a Tencent Research Institute survey found in May.

Selling a 28-yuan pass for 0.01 yuan raised about 1,000 yuan in half an hour for roughly 2 trillion tokens.

RevenueCat data shows first-renewal rates between 30.2% and 57.9% for monthly AI subscriptions.

Whether the nearly 100,000 buyers renew at 28 yuan shows if the discount bought customers.

How each outlet framed it
TMTPost
reports Taobao 1-cent Qwen monthly card sale (~100k in half an hour, ~2T tokens) as evidence AI is becoming a shelf-stocked consumer SKU, citing 9.8% paid conversion

Sources: TMTPost